Colors of 2021
Pantone has chosen two colors for 2021: PANTONE 17-5104 Ultimate Gray and PANTONE 13-0647 Illuminating. Selecting two colors for only the second time in 22 years, Ultimate Gray and Illuminating, a combination of dull, familiar gray and the bright yellow of lemon skin. It’s a choice for the past year of quarantine, a time in which we had to insulate ourselves from the world and curl up in monochrome blankets at home: “It’s a dependable gray,” as Leatrice Eiseman, the executive director of the Pantone Color Institute, told the New York Times.
Shown here Benjamin Moore Cement Gray
Though the color of the year is meant as a trend forecast, the 2021 picks are more of a marketing message than a trend and reflect the challenges of 2020. Over the past decade, Pantone’s color picks have been very saturated with bright, striking hues like Living Coral (2019), Ultraviolet (2018) and Radiant Orchid (2014). These are energetic colors. After the past year I wonder why the choice when we are ready for a return to normalcy.
Pantone Winter Color for 2021
Having said that many people have been buying paint during quarantine, to create a new look while spending more time at home. Paint brands have noticed a marked decline in the popularity of dark gray in favor of more organic colors like light blues and greens. Paint manufacturers colors for 2021 are more indicative of the real trends.
The BEHR Color Trends 2021 Palette is a curated selection of 21 hues to create a desired mood that complements your style in any space.
Behr – Jacket Blue
Farrow & Ball – “2021 is a bit of a landmark year for color trends and home trends in general,” Patrick O’Donnell, says Farrow & Ball’s international brand ambassador. “This is a year for turning back toward perennial favorites that have never failed us, a year for creating a sense of calm in the home—shades like Preference Red No. 297 and Tanner’s Brown No. 255, for example, create a very rich, warm feeling.”
In addition to those hues, the company has included India Yellow No. 66, Jitney No. 293, Treron No. 292, Sap Green No. W56, Ultra Marine Blue No. W29, and Stiffkey Blue No. 281 in their forecast. “Farrow & Ball paints are eco-friendly and built for longevity, and we’ve seen a desire from clients for timeless aesthetics that will age well,” O’Donnell says. “I think there’s a bit of something for everyone in our trend palette: Connection to nature, tones with personality, and hues that unify a room’s design.”
Ultra Marine Blue
Sherwin Williams Color of the Year – Urban Bronze
Sherwin-Williams director of color marketing Sue Wadden and her team made their selection in February, “on the precipice of the world falling apart,” said Wadden. But despite the massive upheaval, the paint brand’s team of color consultants decided to stick with its versatile hue once it realized the color’s connection to the earth could help elevate the home as a sanctuary amid turbulent times.
“Before we start working on the forecast, each one of us has spent months researching and gathering inspiration around color, design, and pop culture trends across the world,” While the end results are different every year, the prediction for 2021 consists of 40 distinct paint shades across four color palettes: Sanctuary, Encounter, Continuum, and Tapestry.
Encounter – Layers of local character — rooted in culture and artisan craft — create an authentic sense of place. The rich but muted hues in this palette convey that heritage quality and the value of simple, meaningful experiences.
Plus, if you’re feeling like you don’t need that kind of comfortable palette, the PPG color experts gave us two additional color stories for 2021, both anchored with the calming Transcend. “Be True” includes jewel tones (Enchanting Eggplant, a rich maroon, and Gargoyle, a glass-bottle green) and “Be Wild” is made for mood boosting with playful hues (French Lilac, a nice periwinkle, and Mediterranean Blue, a marine aqua-blue).
Benjamin Moore – Aegean Teal
Color Trend for Technology, etc. – A.I. Aqua – Color for 2021 will not just be about what technology can do, but what we can do with it.
In a year where the digital world will become faster, more efficient, and in turn we will become even more connected and aligned. The hyped concepts around Augmented Reality (A.R.) and Artificial Intelligence (A.I.), that were out of reach for many, will become readily available – and closer to reaching their full potential.
With the introduction of 5G, we will be able to stream and communicate like never before. Our lives will connect closer to technology, our homes will become tech hubs (communicating with our cars and wearables), and voice activation will become the norm.
A.I. Aqua offers true versatility. It can look both sporty and trend-forward, making it perfect for designs that inhabit the blurred space between active and fashion. It also has true tech-appeal. A recent survey of the tones used on the world’s biggest websites, found blue easily outstripped others, and shades of blue, used prominently in tech – are set to become more immersive. And as fashion and lifestyle trends cross-pollinate more rapidly, we predict A.I. Aqua will have major commercial appeal.
Use this effervescent tone across genders and product categories. From head to toe menswear silhouettes to billowing womenswear dresses this shade makes waves when used as a stand-alone hue or when styled tonally with pops of navy and electric cobalt.
Colors of 2021
Spring Summer 2021
Deliciously Dark 2021
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